Don't Let Another Potential Client Brush You Off
I went online to search for a therapist this past summer.
Google pointed me to the Psychology Today website, which in turn presented me with page after page of licensed therapists in my area.
How could I choose between hundreds of qualified professionals, all with comparable credentials, expertise, session fees, and endorsements?
A picture (even a good one) withheld the most valuable information I sought: personality and compatibility.
With costs ranging from $150 to $500 per hour, I couldn’t afford to sign up for a multitude of sessions, nor did I have the stamina to set up dozens of 15-minute consultations.
Then I noticed some therapists posted a video introduction, so I narrowed my search to those with such videos.
But, to my surprise and frustration, most of these videos had the opposite of their intended effect.
The issues ranged from technical (poor audio quality, shaky camera work, inappropriate location) to personal (casually dressed, unfocused pitch, nervous energy).
These professionals were asking for a significant financial commitment, yet they didn’t take a quality introduction video seriously, or, maybe worse, they simply didn’t bother.
So what was that saying about the professionalism of their practice? And why should I take them seriously after this lousy first impression?
In the end, I didn’t find a therapist.
You get one chance to make a first impression. We make it count.
But what if I came across a straightforward professional video that demonstrated the speaker’s charisma and convinced me that we could connect?
My strenuous search would have come to a close.
You probably offer a free consultation in which you hope to win over potential clients, but the fact is that you can’t win them over if they don’t make the first call.
A great intro video will increase engagement and give your clients enough confidence to schedule that initial consultation.
I’m Ready To
Win More Clients